Google has announced plans to retire Android Instant Apps by December 2025, citing insufficient user engagement as the main reason for the discontinuation.
Introduced in 2017, Instant Apps allowed users to access lightweight versions of Android apps without full installation, enabling quick app trials via links. This feature aimed to simplify user experience and help developers reach new audiences.
The news emerged after developer Leon Omelan spotted a warning in Android Studio indicating the removal of Instant Apps support and related APIs in late 2025. Google confirmed this update.
According to Google spokesperson Nia Carter, Instant Apps have not gained adequate traction. She noted that developers are increasingly using alternatives like AI-powered app highlights and simultaneous app installs for app discovery. Google plans to focus on tools that better drive user engagement and encourage full app downloads.