Articles

How Marketing Leaders Expect AI to Reshape 2026
Jan 5, 2026

How Marketing Leaders Expect AI to Reshape 2026

Ad Age surveyed 100 senior marketing and advertising leaders to understand how emerging technologies and...

How 100 Marketing Leaders Expect Advertising to Evolve by 2026
Jan 5, 2026

How 100 Marketing Leaders Expect Advertising to Evolve by 2026

A group of 100 advertising and marketing leaders is outlining how they expect the industry...

What’s In and Out for Advertising in 2026
Jan 5, 2026

What’s In and Out for Advertising in 2026

As 2025 gives way to 2026, the advertising industry is still working through major structural...

Xreal updates entry-level personal cinema glasses with cheaper 1S at CES 2026
Jan 4, 2026

Xreal updates entry-level personal cinema glasses with cheaper 1S at CES 2026

Xreal has introduced an updated version of its entry-level personal cinema glasses at CES 2026...

Retail Media in 2026: Ten Trends Reshaping the Market
Jan 4, 2026

Retail Media in 2026: Ten Trends Reshaping the Market

Retail media is entering a more demanding phase in 2026. Retail media networks (RMNs) are...

How Marketers Grade This Year’s Generative AI Image and Video Tools
Jan 4, 2026

How Marketers Grade This Year’s Generative AI Image and Video Tools

Generative AI image and video tools advanced rapidly this year, edging closer to the uncanny...

Marketing’s Obsession With Declaring Its Own Demise
Jan 4, 2026

Marketing’s Obsession With Declaring Its Own Demise

Public relations, advertising and branding are regularly declared obsolete, yet they continue to underpin how...

From Tote Bags to Bakery Condoms: How Everyday Merch Became a Branding Tool
Jan 3, 2026

From Tote Bags to Bakery Condoms: How Everyday Merch Became a Branding Tool

Branded tote bags, once a generic marker of eco-consciousness, have become a shorthand for taste,...

2026 Marketing Calendar: Key Dates And Template For Planning Your Content
Jan 3, 2026

2026 Marketing Calendar: Key Dates And Template For Planning Your Content

Aligning your content and social media campaigns with key dates throughout the year can help...

Zeta Global Emerges as AI-First Challenger to Legacy Marketing Clouds
Jan 3, 2026

Zeta Global Emerges as AI-First Challenger to Legacy Marketing Clouds

Date: January 2, 2026 Artificial intelligence has moved from pilot projects to large-scale deployment in...

How IHG Marketing Chief Heather Balsley Carved a Path to the C-Suite
Jan 2, 2026

How IHG Marketing Chief Heather Balsley Carved a Path to the C-Suite

Heather Balsley’s first job was as a poultry butcher at a farmer’s market. She calls...

Liquid Death Boosts Sales Using Ibotta’s Promotion Optimization Tool
Nov 7, 2025

Liquid Death Boosts Sales Using Ibotta’s Promotion Optimization Tool

Consumer packaged goods (CPG) marketers often struggle to measure the return on investment (ROI) for...