Articles

Target Launches Extensive Retail and Ad Campaign for ‘Stranger Things’ Final Season
Oct 7, 2025

Target Launches Extensive Retail and Ad Campaign for ‘Stranger Things’ Final Season

Target is immersing shoppers in the world of “Stranger Things” through in-store activations and a...

Coca-Cola Launches Personalized ‘Star Wars’ Campaign with Disney Collaboration
Jul 3, 2025

Coca-Cola Launches Personalized ‘Star Wars’ Campaign with Disney Collaboration

Coca-Cola is expanding its partnership with Disney through a new “Star Wars”-themed campaign featuring ads,...

Tripadvisor Adapts Strategy Amid Shifts in AI-Powered Search
Jul 3, 2025

Tripadvisor Adapts Strategy Amid Shifts in AI-Powered Search

Tripadvisor is adjusting its approach as generative AI reshapes the search landscape. While advertisers have...

YouTube Expands Brand Partnerships to Boost Revenue for Shorts Creators
Jun 17, 2025

YouTube Expands Brand Partnerships to Boost Revenue for Shorts Creators

YouTube is enhancing its internal brand partnership tools and collaborating with third-party creator monetization platforms...