Articles
Brands Leverage Labubu Dolls to Spark Viral Social Media Buzz
Several brands are capitalizing on the viral popularity of Labubu dolls to engage consumers on...
Coca-Cola Launches Personalized ‘Star Wars’ Campaign with Disney Collaboration
Coca-Cola is expanding its partnership with Disney through a new campaign inspired by the “Star...
Expensify Leverages ‘F1’ Movie Sponsorship to Drive Growth and Global Awareness
Expensify, the Portland-based financial management app, is capitalizing on its title sponsorship of the fictional...
Google Maps Introduces Subtle Gray Logo Update on Android and iPhone
Google Maps has updated its logo on both Android and iPhone, adopting a sleek gray...
Watchdog Urges Microsoft to Revise Copilot Advertising Claims
The Better Business Bureau’s National Advertising Division (NAD) has reviewed Microsoft’s advertising for its AI...
CMOs Seek Practical AI Insights and Purpose-Driven Creativity at Cannes 2025
As the 2025 Cannes Lions Festival of Creativity approaches, marketing leaders emphasize the need for...
Finely Tuned Launches Layers, a Creative Agency Focused on Authentic Brand-Culture Connections
Finely Tuned, the company behind notable Australian festivals and cultural events, has launched Layers, a...
Content Hustlers Rebrands as HSLR Creative Productions with Expanded Services
Creative production studio Content Hustlers has rebranded as HSLR Creative Productions, reflecting an evolved identity...
Hollywood’s Leading Marketing Campaigns of 2025
Studios, streamers, and record labels are expanding promotional partnerships to capture audience attention in a...
Top 10 Spirits Brands Excelling on Social Media in 2025
The social media landscape for spirits brands has evolved significantly, with many exiting X (formerly...
Winners of The Drum Awards for Marketing Americas 2025 Announced
The Drum Awards for Marketing Americas 2025 revealed its winners, with the Grand Prix and...
The Drum Awards for Marketing Americas 2025 Winners Announced
The Drum Awards for Marketing Americas 2025 announced its winners, with the Grand Prix and...