Articles

Watchdog Urges Microsoft to Revise Copilot Advertising Claims
Jun 17, 2025

Watchdog Urges Microsoft to Revise Copilot Advertising Claims

The Better Business Bureau’s National Advertising Division (NAD) has reviewed Microsoft’s advertising for its AI...

CMOs Seek Practical AI Insights and Purpose-Driven Creativity at Cannes 2025
Jun 17, 2025

CMOs Seek Practical AI Insights and Purpose-Driven Creativity at Cannes 2025

As the 2025 Cannes Lions Festival of Creativity approaches, marketing leaders emphasize the need for...

Finely Tuned Launches Layers, a Creative Agency Focused on Authentic Brand-Culture Connections
Jun 17, 2025

Finely Tuned Launches Layers, a Creative Agency Focused on Authentic Brand-Culture Connections

Finely Tuned, the company behind notable Australian festivals and cultural events, has launched Layers, a...

Content Hustlers Rebrands as HSLR Creative Productions with Expanded Services
Jun 17, 2025

Content Hustlers Rebrands as HSLR Creative Productions with Expanded Services

Creative production studio Content Hustlers has rebranded as HSLR Creative Productions, reflecting an evolved identity...

Hollywood’s Leading Marketing Campaigns of 2025
Jun 15, 2025

Hollywood’s Leading Marketing Campaigns of 2025

Studios, streamers, and record labels are expanding promotional partnerships to capture audience attention in a...

Top 10 Spirits Brands Excelling on Social Media in 2025
Jun 15, 2025

Top 10 Spirits Brands Excelling on Social Media in 2025

The social media landscape for spirits brands has evolved significantly, with many exiting X (formerly...

Winners of The Drum Awards for Marketing Americas 2025 Announced
Jun 14, 2025

Winners of The Drum Awards for Marketing Americas 2025 Announced

The Drum Awards for Marketing Americas 2025 revealed its winners, with the Grand Prix and...

The Drum Awards for Marketing Americas 2025 Winners Announced
Jun 14, 2025

The Drum Awards for Marketing Americas 2025 Winners Announced

The Drum Awards for Marketing Americas 2025 announced its winners, with the Grand Prix and...

The Drum Awards for Marketing Americas 2025 Winners Announced
Jun 14, 2025

The Drum Awards for Marketing Americas 2025 Winners Announced

The Drum Awards for Marketing Americas 2025 revealed its winners, with the Grand Prix and...

Former IPG Executives Launch All&, a Comprehensive Marketing Agency
Jun 14, 2025

Former IPG Executives Launch All&, a Comprehensive Marketing Agency

Two former Interpublic Group (IPG) executives, Jennifer Breithaupt and Suzanne Powers, have launched a new...

Former IPG Executives Launch All&, a Full-Service Marketing Agency
Jun 14, 2025

Former IPG Executives Launch All&, a Full-Service Marketing Agency

Two former Interpublic Group executives have joined forces to create All&, an ad agency that...

Publicis Plans to Feature a Real Lion as Influencer at Cannes; Mars CMO Shares Growth Strategy
Jun 14, 2025

Publicis Plans to Feature a Real Lion as Influencer at Cannes; Mars CMO Shares Growth Strategy

Publicis Groupe intends to spotlight a live lion as an influencer during the upcoming Cannes...