Articles

Liquid Death Boosts Sales Using Ibotta’s Promotion Optimization Tool
Nov 7, 2025

Liquid Death Boosts Sales Using Ibotta’s Promotion Optimization Tool

Consumer packaged goods (CPG) marketers often struggle to measure the return on investment (ROI) for...

How Liquid Death Boosted Sales Using Ibotta’s LiveLift Promotion Tool
Nov 7, 2025

How Liquid Death Boosted Sales Using Ibotta’s LiveLift Promotion Tool

Consumer packaged goods (CPG) marketers often struggle to accurately measure the return on investment (ROI)...

Liquid Death Boosts Sales with Ibotta’s LiveLift Promotion Tool
Nov 7, 2025

Liquid Death Boosts Sales with Ibotta’s LiveLift Promotion Tool

Consumer packaged goods (CPG) marketers often struggle to measure the return on investment (ROI) of...

Curaleaf Names Rahul Pinto President and Strengthens Marketing Leadership
Jun 17, 2025

Curaleaf Names Rahul Pinto President and Strengthens Marketing Leadership

Curaleaf Holdings, Inc., a global cannabis provider, has appointed Rahul Pinto as its new President....

Mars Selects Publicis After Extensive Agency Review
Jun 15, 2025

Mars Selects Publicis After Extensive Agency Review

Mars has chosen Publicis as its new agency partner following a comprehensive review process. Gülen...

Publicis Plans to Feature a Real Lion as Influencer at Cannes; Mars CMO Shares Growth Strategy
Jun 14, 2025

Publicis Plans to Feature a Real Lion as Influencer at Cannes; Mars CMO Shares Growth Strategy

Publicis Groupe intends to spotlight a live lion as an influencer during the upcoming Cannes...