Articles
Netflix Promotes ‘Honourable Failure’ to Encourage Innovation in Market Research
Netflix is encouraging its market research teams to innovate by fostering a culture of “honourable...
Silicon Valley Bank’s Collapse Could Lead to Marketing Slowdown
The collapse of Silicon Valley Bank could lead to a marketing slowdown, particularly for early-stage martech and ad-tech startups. Established agencies may fare better.
Sephora, TikTok Launch Creator Program for Beauty Brands
Sephora and TikTok launch the Incubator Program to help beauty brands grow on the platform and promote diversity. #BeautyTok creators will offer insights.
HubSpot CRM empowers productivity with the help of AI-powered tools
HubSpot CRM, the platform that helps scale businesses, has announced the launch of two new AI-powered tools: Content Assistant and ChatSpot.ai.
Sidekick: The New ADHD-Focused Productivity Browser
ADHD tech solutions are on the rise with an upsurge in ADHD startups and now,...
SoundCloud is Testing a TikTok-like Feed for Music Discovery
SoundCloud is testing a TikTok-like feed for music discovery. Read on to learn about this new feature, how it works, and what it means for both music lovers and artists. Discover how the TikTok-like feed can revolutionize music discovery on SoundCloud.
Tesla Cuts Model S and Model X Prices in the US by Up to 9%
Tesla has lowered the prices of its Model S and Model X vehicles in the US by 4% to 9%. Find out the reasons behind the price reduction and its potential impact on the electric car market.
Twitter Blue can now be used in more than 20 countries
Twitter Blue has recently expanded its reach and is now available in more than 20 European countries.
Wunderkind Secures $76 Million in Funding to Revolutionize Behavioral Marketing
Wunderkind raises $76M in Series C funding round. The platform offers tools for targeted ads based on user behavior, and plans to expand its AI capabilities. Over 1,000 brands and publishers use the service.
Marketing’s strategic importance continues to rise
Marketing's strategic role has risen in the past year as brands turn to marketers to navigate the challenging business environment, according to Marketing Week's Career and Salary Survey.
Coca-Cola partners with OpenAI to use AI tools like ChatGPT and DALL.E
Coca-Cola has become the first marketer to partner with OpenAI for personalized advertising and targeted messaging in marketing. Early adoption likely to accelerate AI trend in marketing.
Rent., a real estate marketer, has developed a TikTok solutions platform
Rent., a firm specializing in real estate rental marketing, has developed a new tool, RentSocial....