Articles

DSW Unveils ‘Let Us Surprise You’ Brand Platform to Highlight In-Store Shopping Experience
Sep 7, 2025

DSW Unveils ‘Let Us Surprise You’ Brand Platform to Highlight In-Store Shopping Experience

Designer Shoe Warehouse (DSW) launched a new brand positioning called “Let Us Surprise You” on...

JCPenney’s Revival Gains Momentum with Bold New Marketing Campaign
Jul 3, 2025

JCPenney’s Revival Gains Momentum with Bold New Marketing Campaign

JCPenney has struggled for over a decade, with revenues dropping from nearly $18 billion in...

Google Introduces Doppl, an AI-Powered Virtual Outfit Try-On App
Jun 26, 2025

Google Introduces Doppl, an AI-Powered Virtual Outfit Try-On App

Google has launched Doppl, a new experimental app that uses AI to help users visualize...