Articles

WPP Media Criticizes Publicis Groupe’s Epsilon SSP for Inventory Quality
Jun 10, 2025

WPP Media Criticizes Publicis Groupe’s Epsilon SSP for Inventory Quality

WPP Media has released a report sharply criticizing the quality of desktop and mobile ad...

WPP Criticizes Publicis-Owned Epsilon SSP Over Inventory Quality
Jun 10, 2025

WPP Criticizes Publicis-Owned Epsilon SSP Over Inventory Quality

WPP Media has publicly challenged the quality of desktop and mobile inventory offered by Epsilon...

PR Teams Adapt as Focus Shifts from SEO to AEO
Jun 9, 2025

PR Teams Adapt as Focus Shifts from SEO to AEO

WPP Media has released a report criticizing the quality of desktop and mobile ad inventory...

AI Revolution Prompts Industry Shakeup and Job Concerns in Advertising
Jun 9, 2025

AI Revolution Prompts Industry Shakeup and Job Concerns in Advertising

Artificial intelligence is rapidly transforming the advertising industry, with agencies using AI to create campaigns...