Articles

Mars Shifts $1.7 Billion Media Account from WPP to Publicis
Jun 10, 2025

Mars Shifts $1.7 Billion Media Account from WPP to Publicis

Mars, one of the largest consumer packaged goods companies, is transferring its $1.7 billion media...

WPP Media Criticizes Publicis Groupe’s Epsilon SSP for Inventory Quality
Jun 10, 2025

WPP Media Criticizes Publicis Groupe’s Epsilon SSP for Inventory Quality

WPP Media has released a report sharply criticizing the quality of desktop and mobile ad...

WPP Criticizes Publicis-Owned Epsilon SSP Over Inventory Quality
Jun 10, 2025

WPP Criticizes Publicis-Owned Epsilon SSP Over Inventory Quality

WPP Media has publicly challenged the quality of desktop and mobile inventory offered by Epsilon...